Tailwind Nutrition, the leading provider of simple and complete sports nutrition products for athletes, has launched The Grape Outdoors, a limited edition flavor of Tailwind Endurance Fuel that benefits Big City Mountaineers (BCM), a non-profit that provides transformative experiences through connections to nature that strengthen life skills and build community for youth from disinvested communities.
The grape-flavored sports nutrition drink mix offers complete nutrition with the perfect combination of calories, electrolytes and hydration for athletes while sparking joy thanks to its classic, nostalgic grape flavor that is delightfully refreshing on the tastebuds mile after mile. Ten percent of the proceeds of Tailwind Limited Edition Grape Outdoors will be donated to Big City Mountaineers. The Grape Outdoors flavor will be sold online at TailwindNutrition.com and is available in four-pack bundles for $10.
“Being based in Durango, Colorado, we are fortunate to experience the great outdoors everyday and understand firsthand how profoundly it can impact lives,” said Tailwind Co-Founder Jenny Vierling. “We are proud to support Big City Mountaineers with the release of the Grape Outdoors limited edition flavor to fuel their mantra, ‘The Outdoors Is More Than a Place To Go It’s a Place To Grow’.”
“We are so thankful for the opportunity to partner with the Tailwind team to break down barriers of access to the outdoors for youth from disinvested communities. We are so pumped to take Tailwind The Grape Outdoors on the trail this year – we are sure it’s gonna be a hit!” said Mena Ayazi, Communications & Events Manager at Big City Mountaineers.
As a non-profit, BCM relies on the support of partners like Tailwind to ensure they can provide transformative experiences in nature for youth that are free of cost, professionally-led, and
fully outfitted. In partnership with youth agency partners in the regions BCM operates, BCM crafts programs specifically tailored to the youth in their unique contexts, offering a truly locally-led model. All proceeds received from Tailwind The Grape Outdoors will support local BCM programs. Check out BCM’s 2022 Impact Report to learn more about the reach of The Grape Outdoors’ proceeds.